About Heliotropium hirsutissimum Grauer
This plant grows on field edges, alongside roads and tracks, and on waste ground. It typically has long, fine, projecting hairs and greyish-looking leaves, which gives it the common name 'hairy heliotrope'. When it matures, its flowering axes grow a great deal longer, becoming long and curved; large, fully grown plants take on a rather irregular, chaotic overall appearance. Its flowers have a distinct feature: prominent hairy bulges at the mouth of their yellow throat. The yellow throat turns pinkish as it matures, before the flower withers, as documented in iNaturalist photographs. This species is native to Cyprus, the East Aegean Islands, Egypt, Greece, Crete, Lebanon-Syria, Libya, Palestine, Turkey (Türkiye), and Turkey-in-Europe.